Castello di Acquafredda
Discover the experience of the Castello di Acquafredda with the audio guide by amuseapp.
The Castello di Acquafredda is one of the most fascinating medieval complexes in Sardegna. Located on a hill near Siliqua, just a few kilometers from Cagliari airport, it is often the first cultural stop for many tourists who have just arrived on the island.
The site welcomes around 10,000 visitors a year, of whom around 50% are foreign, and it is particularly affected by weather conditions and public holidays. It is an evocative but complex setting, where guaranteeing a complete, accessible and sustainable visit experience is not always easy.
What were the main challenges your cultural venue faced before using amuseapp?
"We couldn't offer guided tours to all visitors," says Matteo Pitzalis, the Castello di Acquafredda's point of contact.
"For reasons of health, organization and visit duration, having guides constantly present wasn't sustainable."
Before amuseapp, the visit experience was based mainly on information panels and paper maps, useful tools but with necessarily limited content.
It was also difficult to meet the needs of foreign visitors, especially beyond the most common languages such as Italian, English and German.
Why did you choose amuseapp?
"The simplicity and immediacy of the solution convinced us right away," explains Matteo.
"amuseapp allowed us to offer a complete audio guide without disrupting the organization of the site."
Another decisive factor was the direct relationship with the team, particularly with Francesco, and the speed of response during the start-up phase: a key aspect for an organization that often works with limited resources.
How has amuseapp improved the visit experience?
Today the audio guide is available in five languages, allowing the Castello di Acquafredda to properly welcome both Italian and international visitors.
"The audio guide works like a real spoken guided tour," Matteo continues.
"The content is rich, clear and accompanies visitors naturally along the route."
The feedback collected has been very positive: visitors appreciate the chance to explore the site independently, at their own pace, without giving up a structured and engaging narrative.
Technical implementation: simple and accessible
Using amuseapp has proven intuitive for most visitors.
Staff provide initial support to start the audio and explain how it works, helping to increase the usage rate.
"In some cases there are difficulties related to very old phones or ones with little memory," says Matteo.
"That's why the web app with QR code turned out to be a better solution than the traditional app you have to download."
Content optimization
Over time, the Castello worked together with the amuseapp team to simplify the experience:
- the itineraries were reduced from four to two;
- an adult route was introduced along with a simplified version for children, which is very popular with families.
"We didn't want to overload visitors: the current content is enough and works well."
How would you describe amuseapp in one sentence?
"Innovative, simple, useful and enjoyable for visitors."
Your cultural venue deserves the best
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