{"id":304767,"date":"2025-07-03T10:19:11","date_gmt":"2025-07-03T08:19:11","guid":{"rendered":"https:\/\/amuseapp.art\/case-study\/mumac-museum-der-kaffeemaschine-der-cimbali-group\/"},"modified":"2026-02-06T19:58:32","modified_gmt":"2026-02-06T18:58:32","slug":"mumac-museum-der-kaffeemaschine-der-cimbali-group","status":"publish","type":"case-study","link":"https:\/\/amuseapp.art\/de\/case-study\/mumac-museum-der-kaffeemaschine-der-cimbali-group\/","title":{"rendered":"MUMAC &#8211; Museum der Kaffeemaschine der Cimbali Group"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"304767\" class=\"elementor elementor-304767 elementor-304097\" data-elementor-post-type=\"case-study\">\n\t\t\t\t\t\t<header class=\"elementor-section elementor-top-section elementor-element elementor-element-9f5edd8 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9f5edd8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;27f887e&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-194b7b0\" data-id=\"194b7b0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b3aaa48 e-flex e-con-boxed e-con e-parent\" data-id=\"b3aaa48\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1e6639e e-con-full e-flex e-con e-child\" data-id=\"1e6639e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c9fe74 elementor-widget elementor-widget-heading\" data-id=\"9c9fe74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Fallstudie: MUMAC - Museum der Kaffeemaschine der Cimbali Group<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-822705a elementor-widget elementor-widget-heading\" data-id=\"822705a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u201eDank amuseapp konnten wir unseren Besuchern einen Audioguide in 12 Sprachen anbieten\u201c<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-297dc49 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"297dc49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Entdecken Sie das \u201eErlebnis von MUMAC &#8211; Museum der Kaffeemaschine der Cimbali Group mit dem\u201c Audioguide von amuseapp.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74953ee elementor-align-center elementor-widget elementor-widget-button\" data-id=\"74953ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#scopri\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-down\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">LESEN SIE DAS KOMPLETTE INTERVIEW<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/header>\n\t\t<div class=\"elementor-element elementor-element-4895df7 e-flex e-con-boxed e-con e-parent\" data-id=\"4895df7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;background_motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;,&quot;background_motion_fx_mouseTrack_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_mouseTrack_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]}}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ee5f17 elementor-widget elementor-widget-spacer\" data-id=\"1ee5f17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a3950df e-flex e-con-boxed e-con e-parent\" data-id=\"a3950df\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8187efb elementor-widget elementor-widget-menu-anchor\" data-id=\"8187efb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"ENTDECKEN\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e3c62de e-con-full e-flex e-con e-child\" data-id=\"e3c62de\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-be9749b elementor-widget elementor-widget-spacer\" data-id=\"be9749b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e80da93 elementor-widget elementor-widget-heading\" data-id=\"e80da93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">MUMAC - Museum der Kaffeemaschine der Cimbali Group<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01ac61c elementor-widget elementor-widget-text-editor\" data-id=\"01ac61c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><strong><a href=\"https:\/\/www.mumac.it\/\" target=\"_blank\" rel=\"noopener\">MUMAC, das Museum der Kaffeemaschine der Cimbali Group<\/a><\/strong>, befindet sich in Binasco, vor den Toren Mailands, und ist ein <\/span><b>Ausstellungsraum, der der Geschichte und Entwicklung von Espressomaschinen gewidmet ist<\/b><span style=\"font-weight: 400;\">. Dieses 2012 er\u00f6ffnete  <\/span><b>Unternehmensmuseum<\/b><span style=\"font-weight: 400;\"> stellt ein einzigartiges Kulturerbe dar, das die Geschichte des<\/span><b> italienischen Espressos<\/b><span style=\"font-weight: 400;\"> anhand einer <\/span><b>au\u00dfergew\u00f6hnlichen Sammlung von Kaffeemaschinen<\/b><span style=\"font-weight: 400;\"> aus verschiedenen Epochen, historischen Dokumenten und Werbematerialien erz\u00e4hlt.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bb7d09 elementor-widget elementor-widget-heading\" data-id=\"7bb7d09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Welche waren die gr\u00f6\u00dften Schwierigkeiten, mit denen Ihr Museum konfrontiert war, bevor Sie amuseapp eingef\u00fchrt haben?\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fde820 elementor-widget elementor-widget-text-editor\" data-id=\"9fde820\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Die Kommunikation mit ausl\u00e4ndischen Besuchern, die kein Italienisch oder Englisch sprachen. Wir organisieren oft F\u00fchrungen in diesen beiden Sprachen, aber wir brauchten Unterst\u00fctzung, wie einen Audioguide, der es auch Touristen anderer Nationalit\u00e4ten erm\u00f6glicht, ein fesselndes Besuchserlebnis zu haben und die Geschichte und den Reichtum unserer Ausstellung optimal zu entdecken.  <\/span><\/p><p><span style=\"font-weight: 400;\">Dar\u00fcber hinaus haben wir eine L\u00f6sung gew\u00e4hlt, die es den Besuchern erm\u00f6glicht, selbstst\u00e4ndig zu erkunden, wodurch ihr Erlebnis bereichert und die Aktivit\u00e4ten von MUMAC optimiert werden.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da55204 elementor-widget elementor-widget-heading\" data-id=\"da55204\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Hatten Sie andere Audioguide-Systeme vor amuseapp?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4518fd6 elementor-widget elementor-widget-text-editor\" data-id=\"4518fd6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Vor amuseapp boten wir den Besuchern Audioguides in verschiedenen Sprachen \u00fcber eine App an, die speziell f\u00fcr das <a href=\"https:\/\/web.amuseapp.it\/en\/4ha9urkh\" target=\"_blank\" rel=\"noopener\">MUMAC<\/a> entwickelt worden war. Jedoch handelte es sich um ein System, das sich im Laufe der Zeit als veraltet erwies, kontinuierliche Updates erforderte und schlie\u00dflich au\u00dfer Gebrauch geriet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d11511 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"9d11511\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amuseapp.art\/de\/kontakt\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">PROBIEREN SIE AMUSEAPP JETZT AUS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1747c6d e-flex e-con-boxed e-con e-parent\" data-id=\"1747c6d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;,&quot;background_motion_fx_mouseTrack_effect&quot;:&quot;yes&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;background_motion_fx_mouseTrack_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]}}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d22bcfc elementor-widget elementor-widget-spacer\" data-id=\"d22bcfc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c2020b e-flex e-con-boxed e-con e-parent\" data-id=\"7c2020b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1765702 e-con-full e-flex e-con e-child\" data-id=\"1765702\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f1e5739 elementor-widget elementor-widget-heading\" data-id=\"f1e5739\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Warum haben Sie sich f\u00fcr amuseapp entschieden?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf9bc7d elementor-widget elementor-widget-text-editor\" data-id=\"bf9bc7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Was uns sofort w\u00e4hrend des Kennenlerngespr\u00e4chs mit dem Team beeindruckt hat, war die <strong>Klarheit<\/strong>, mit der uns die L\u00f6sung pr\u00e4sentiert wurde, sowie die <strong>transparente Herangehensweise<\/strong> von Francesco und Paolo. Wir haben uns sofort wohlgef\u00fchlt und die Hilfsbereitschaft und Zuverl\u00e4ssigkeit des amuseapp-Teams wahrgenommen. <\/p><p>Weitere Aspekte, die uns zur Wahl von amuseapp bewogen haben, waren <strong>der innovative Einsatz von k\u00fcnstlicher Intelligenz<\/strong> und die <strong>Funktion des simultanen Lesens und \u00dcbersetzens<\/strong>. Diese Elemente waren ausschlaggebend f\u00fcr unsere Entscheidung, da sie das Erlebnis zug\u00e4nglicher und fesselnder machen. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7aa18dc elementor-widget elementor-widget-heading\" data-id=\"7aa18dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Wie hat amuseapp zur Verbesserung des Besuchserlebnisses in Ihrem Museum beigetragen?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d57963e elementor-widget elementor-widget-text-editor\" data-id=\"d57963e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Die Implementierung des<\/span><b> Audioguides von amuseapp in zw\u00f6lf Sprachen<\/b><span style=\"font-weight: 400;\"> (Italienisch, Englisch, Spanisch, Franz\u00f6sisch, Deutsch, Arabisch, Chinesisch, Koreanisch, Japanisch, Polnisch, Schwedisch und Portugiesisch) erm\u00f6glichte es dem <strong><a href=\"https:\/\/web.amuseapp.it\/en\/4ha9urkh\" target=\"_blank\" rel=\"noopener\">MUMAC<\/a><\/strong>, ausl\u00e4ndischen Besuchern ein umfassendes und fesselndes Besuchserlebnis in ihrer Muttersprache anzubieten. Dies machte das <strong><a href=\"https:\/\/web.amuseapp.it\/en\/4ha9urkh\" target=\"_blank\" rel=\"noopener\">MUMAC<\/a><\/strong> folglich zu einem zug\u00e4nglicheren und inklusiveren Museum, das sich zunehmend der sozialen Unternehmensverantwortung widmet.<\/span><\/p><p><span style=\"font-weight: 400;\">Dank der Flexibilit\u00e4t von amuseapp haben wir verschiedene Routen zur Verf\u00fcgung gestellt, sodass jeder Besucher die f\u00fcr seine Bed\u00fcrfnisse am besten geeignete ausw\u00e4hlen kann. Im <a href=\"https:\/\/web.amuseapp.it\/en\/4ha9urkh\" target=\"_blank\" rel=\"noopener\">MUMAC<\/a> ist es nun m\u00f6glich, das Museum mit einer einf\u00fchrenden, einer k\u00fcrzeren, pr\u00e4gnanteren oder einer erweiterten Route zu erkunden. Dar\u00fcber hinaus haben wir thematische Routen erstellt, darunter eine Route, die der Entwicklung des Baristas gewidmet ist, eine \u00fcber die Kuriosit\u00e4ten von \u201eIl Cimbalino\u201c und eine, die sich auf Design konzentriert. Au\u00dferdem konnten wir anl\u00e4sslich der FAI-Herbsttage 2024 eine spezielle Route erstellen. Und w\u00e4hrend des gesamten Prozesses hat uns das amuseapp-Team bei der \u00c4nderung und Aktualisierung der Inhalte unterst\u00fctzt.    <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c20455 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7c20455\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amuseapp.art\/de\/kontakt\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">PROBIEREN SIE AMUSEAPP JETZT AUS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-efb3adc e-flex e-con-boxed e-con e-parent\" data-id=\"efb3adc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-66caa5d e-con-full e-flex e-con e-child\" data-id=\"66caa5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89e77e5 elementor-widget elementor-widget-heading\" data-id=\"89e77e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">\u201eamuseapp ist n\u00fctzlich, dynamisch, intuitiv und einfach zu bedienen\u201c<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5810f65 e-flex e-con-boxed e-con e-parent\" data-id=\"5810f65\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a319cf1 e-con-full e-flex e-con e-child\" data-id=\"a319cf1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79caf04 elementor-widget elementor-widget-heading\" data-id=\"79caf04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Und die Besucher? Wie kamen sie mit der \u201eNutzung des\u201c Audioguides auf ihrem Smartphone zurecht?  <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ef64a4 elementor-widget elementor-widget-text-editor\" data-id=\"5ef64a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Die Besucher hatten nie besondere Schwierigkeiten bei der Nutzung der App, im Gegenteil, sie fanden sie immer sehr intuitiv und sobald sie ihre bevorzugte Sprache eingestellt hatten, konnten sie das Museum immer selbstst\u00e4ndig erkunden. Wir haben keine negativen R\u00fcckmeldungen erhalten. Sie ist einfach herunterzuladen und zu bedienen.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d95579 elementor-widget elementor-widget-heading\" data-id=\"0d95579\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Welche Ver\u00e4nderungen haben Sie bemerkt, seit Sie amuseapp eingef\u00fchrt haben? <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-973e8dc elementor-widget elementor-widget-text-editor\" data-id=\"973e8dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wir haben einen allgemeinen Anstieg der Besucherzahlen verzeichnet und im Vergleich zu den ersten Monaten der Nutzung des Audioguides haben wir einen Anstieg der Personen festgestellt, die amuseapp nutzen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e0e0e7 elementor-widget elementor-widget-heading\" data-id=\"9e0e0e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sind die Besucher mit dem Audioguide zufrieden?\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6c89c3 elementor-widget elementor-widget-text-editor\" data-id=\"e6c89c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Grunds\u00e4tzlich wird der \u201eAudioguide eher von ausl\u00e4ndischen Besuchern als vom italienischen Publikum genutzt und war immer sehr beliebt. Die k\u00fcrzere Route wird als angemessen f\u00fcr die\u201c Ausstellung angesehen, da sie nicht zu lang ist, aber dennoch viele interessante Details und Informationen liefert. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b9f485 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4b9f485\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amuseapp.art\/de\/kontakt\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">PROBIEREN SIE AMUSEAPP JETZT AUS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ba6cb95 e-flex e-con-boxed e-con e-parent\" data-id=\"ba6cb95\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;,&quot;background_motion_fx_mouseTrack_effect&quot;:&quot;yes&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;background_motion_fx_mouseTrack_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]}}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9bb5e90 elementor-widget elementor-widget-spacer\" data-id=\"9bb5e90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2669564 e-flex e-con-boxed e-con e-parent\" data-id=\"2669564\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9da87e7 e-con-full e-flex e-con e-child\" data-id=\"9da87e7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4eabda8 elementor-widget elementor-widget-heading\" data-id=\"4eabda8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Haben Sie Verbesserungen in der technologischen L\u00f6sung von amuseapp seit der Einf\u00fchrung bis heute bemerkt?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f75b034 elementor-widget elementor-widget-text-editor\" data-id=\"f75b034\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wir haben amuseapp im Jahr 2023 eingef\u00fchrt und festgestellt, dass sich die \u201eBenutzeroberfl\u00e4che im Vergleich zum\u201c Anfang stark verbessert hat.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-650f676 elementor-widget elementor-widget-heading\" data-id=\"650f676\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Wie w\u00fcrden Sie amuseapp beschreiben?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90ad334 elementor-widget elementor-widget-text-editor\" data-id=\"90ad334\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u201eN\u00fctzlich, dynamisch, intuitiv, einfach zu bedienen\u201c<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c895dc elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2c895dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amuseapp.art\/de\/kontakt\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">PROBIEREN SIE AMUSEAPP JETZT AUS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f82bea1 e-flex e-con-boxed e-con e-parent\" data-id=\"f82bea1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;,&quot;background_motion_fx_mouseTrack_effect&quot;:&quot;yes&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;background_motion_fx_mouseTrack_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]}}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5934f70 elementor-widget elementor-widget-spacer\" data-id=\"5934f70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6edbf18 e-flex e-con-boxed e-con e-parent\" data-id=\"6edbf18\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e2ec5ea e-con-full e-flex e-con e-child\" data-id=\"e2ec5ea\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-077e92e elementor-widget elementor-widget-heading\" data-id=\"077e92e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Revolutionieren Sie das Besuchserlebnis in Ihrer Kultureinrichtung.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bb56da elementor-widget elementor-widget-heading\" data-id=\"4bb56da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\"><a href=\"http:\/\/amuseapp.art\/contatti\">Beginnen Sie jetzt. <\/a><\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-418c19e e-con-full e-flex e-con e-child\" data-id=\"418c19e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf36fb5 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"cf36fb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amuseapp.art\/de\/kontakt\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">buchen Sie eine kostenlose Demo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ab8df64 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"ab8df64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amuseapp.art\/de\/fallstudien\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-book-open\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">zur\u00fcck zu den Fallstudien<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>MUMAC, das Museum der Kaffeemaschine der Cimbali Group, befindet sich in Binasco, vor den Toren Mailands, und ist ein Ausstellungsraum, der der Geschichte und der \u201eEntwicklung von Espressomaschinen gewidmet ist. Dieses 2012 er\u00f6ffnete Unternehmensmuseu\u201c m stellt ein einzigartiges Kulturerbe dar, das die Geschichte des \u201eitalienischen Espressos anhand einer au\u00dfergew\u00f6hnlichen Sammlung von historischen Kaffeemaschinen,\u201c historischen Dokumenten und Werbematerialien erz\u00e4hlt. <\/p>\n","protected":false},"featured_media":304681,"template":"elementor_header_footer","meta":{"content-type":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"class_list":["post-304767","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MUMAC - Museum der Kaffeemaschine der Cimbali Group - amuseapp<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amuseapp.art\/de\/case-study\/mumac-museum-der-kaffeemaschine-der-cimbali-group\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MUMAC - Museum der Kaffeemaschine der Cimbali Group - amuseapp\" \/>\n<meta property=\"og:description\" content=\"MUMAC, das Museum der Kaffeemaschine der Cimbali Group, befindet sich in Binasco, vor den Toren Mailands, und ist ein Ausstellungsraum, der der Geschichte und der \u201eEntwicklung von Espressomaschinen gewidmet ist. 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